FIMMICK TrackingMax2

Mitigate the Impact of Ad Blockers, ATT, ITP and Cookieless

In today’s privacy-conscious landscape, ad blockers, Apple’s App Tracking Transparency (ATT), Intelligent Tracking Prevention (ITP), ad blockers and privacy-focused browsers pose significant challenges to data collection and conversion tracking. According to Yahoo, by late 2024, 75% of ad requests across the open web will not carry any user identity.FIMMICK TrackingMax’s robust server-side tracking solution helps you bypass ad blockers, collect data even when users opt out of tracking, obtain valuable customer insights, and track conversions without relying on third-party cookies, empowering you to capture 30% more leads and sales.

Immediate Improvement to Ad Performance Tracking

The shift to server-side tracking is a strategic decision that requires careful consideration. We understand more is needed to adopt server-side tracking simply; you need to be able to quantify its impact and demonstrate its contribution to improved campaign performance.FIMMICK TrackingMax empowers you to measure the impact of server-side tracking with precision. Our solution provides detailed data capture reports, showcasing the additional data points collected beyond Pixel alone. This quantifiable proof demonstrates the value of FIMMICK TrackingMax in unlocking richer insights for enhanced campaign optimisation.

Build Smarter Audiences and Achieve Superior ROI with More Customer Data

You are losing customer data every day without proper tracking. FIMMICK TrackingMax empowers you to achieve complete control over your data by collecting and storing your customer behavioural data and ad performance data in your database. By unlocking the power of additional data with FIMMICK TrackingMax, you can build superior retargeting and lookalike audiences for ad campaigns, and maximise your return on investment by optimising ad spend and reaching the customers most likely to convert.

Seamless Cross-channel Performance Tracking and Data Integrationns

FIMMICK TrackingMax empowers you to track and analyse every interaction, converting disjointed data points into a cohesive narrative that tells the whole story of your customers’ paths from awareness to conversion. By unifying data from various sources, including websites, apps, CRM systems, online stores, Facebook, Instagram, LinkedIn, TikTok, Shopify and more, FIMMICK TrackingMax enables precise advertising effectiveness measurement, allowing you to identify and optimise the most effective campaigns for maximum impact.

Superior Ad Optimisations and Personalisations

Unlike third-party cookies, which can be unreliable and privacy-invasive, FIMMICK TrackingMax’s server-side tracking ensures the utmost accuracy in data collection.FIMMICK TrackingMax empowers you to leverage rich data insights and optimise your campaigns with surgical precision. Identify high-performing ad placements, target specific audience segments, and allocate your budget effectively to maximise your advertising ROI. Say goodbye to wasted ad spend and hello to targeted campaigns that deliver measurable results.

One-Time Setup, Multi-Platform Optimisation

Streamline your marketing efforts across all major platforms with FIMMICK TrackingMax’s one-time setup process. Benefit from a consistent deployment that keeps you in sync with your audience across every touchpoint. Eliminate the overhead and uncertainty of managing multiple setups, freeing up valuable time and resources to focus on what matters most: creating impactful marketing campaigns that resonate with your audience.

Facebook Conversion API (CAPI)

Google Server-side Tag Manager

LinkedIn Conversions API

TikTok Events API

Frequently Asked Questions (FAQs)

What is FIMMICK TrackingMax?

FIMMICK TrackingMax is a cutting-edge server-side tracking solution that helps businesses capture more conversion data, refine audience targeting, and measure ad performance while navigating the challenges of ad blockers, ATT, ITP and more.

What are the benefits of using FIMMICK TrackingMax?

With the expected decline of user identity in ad requests, server-side tracking ensures the continuity and effectiveness of data collection. As platforms move towards greater privacy, FIMMICK TrackingMax future-proofs your marketing efforts by maintaining robust tracking capabilities.

What makes FIMMICK TrackingMax different from other tracking tools that rely on third-party cookies?

Unlike other tools that rely on the increasingly deprecated third-party cookies, FIMMICK TrackingMax utilises first-party data and server-side tracking for a more sustainable and compliant approach to understanding and engaging your audience in alignment with current and future privacy standards.

Can FIMMICK TrackingMax integrate with my existing marketing systems?

Yes, FIMMICK TrackingMax is designed to integrate seamlessly with major marketing systems. A one-time setup ensures consistent data tracking across platforms like Google, Facebook, and TikTok, optimising your advertising efforts and saving time and resources.

Can I try FIMMICK TrackingMax for free?How can I use FIMMICK CreativeMax to improve my ad campaigns?

We offer a 1-month free trial of FIMMICK TrackingMax to allow you to experience the benefits firsthand. Simply fill out the form above, and our team will be in touch to get you started.

Experience the Power of Server-side Tracking with FIMMICK TrackingMax